FAQ
Do you only write for non-profits?
Absolutely not. We write for good people of all varieties, including, and this is just off the top of our heads, social works, education, the environmental sector, health, local businesses, small businesses, marketing gurus, PR firms, butchers, bakers, candlestick makers, and the Dalai Lama.
No, of course we would never charge the Dalai Lama. He can have whatever he wants for free. The rest of you have to pay our rates, but they’re very reasonable.
If you want a list of some of our favorite people to write for, check out About Good Ink.
I don’t fall into any of those categories. Do you still write for me?
Probably. Basically, if you are not a drug dealer, the KKK, or a Big Bad Corporation, Good Ink writes for you. (You can be a Big Good Corporation. Patagonia can call us anytime. We’re waiting all breathless by the phone here.)
If you like your work and what your work accomplishes, we write for you.
We get all excited about working for people who love what they do. It makes us happy. Also, it makes writing a heck of a lot more fun. If you’re a one-woman business knitting hats for sea otters, and you are psyched about it, we’ll get psyched about it too. We will talk, and we will write you some amazing copy, and then everyone who reads your website, your brochure, or your promotional materials will also get psyched about it, because that’s what amazing copy is supposed to do.
I live in Dubai. Do you write for me?
Absolutely. The powers of the internet make it possible for Good Ink to write for people all over the world, and we do so with aplomb. And Paypal.
I need a website designer and a copywriter. Do you do web design?
No, but we know several great web designers that we can recommend to you. We can also collaborate with any of the web designers we know to offer you a joint package. If you are yourself a web designer and you’d like to become one of the people we call when we get requests in this vein, please email us and we’ll put you through the Five Trials of Incredible Difficulty necessary to join our Awesome Web Designer Coalition.
I’m a high-level executive and you can’t be all sassy like that in my web copy. Do you always write like this?
Nope. Good Ink writes like this on the website because it’s our website, and this is our voice. We like our clients to know that when they hire us, they’re getting a witty, intelligent, fun-loving writer who’s easy to work with and enjoyable to be around. If we were writing for your website, we would write in your voice and tone, whatever that may be. We’re very good at acquiring someone else’s voice. It’s one of our heroic abilities.
If you’d like to see some samples of our work writing in a more professional tone, please contact us here and we’ll be happy to oblige you.
You’ve mentioned monkey ninjas, robots, bad copy - are you always under attack?
Sadly, yes. It’s one of the downfalls of being the heroes of the copywriting world. We’ve come to consider the constant attack of bad copy, mislaid commas, stiff prose, and comic book-style foes as a way to keep the working environment lively. There’s nothing like a few rounds with a wild gerund or a battle axe-wielding porcupine to wake a writer up in the morning.
Do you actually swordfight?
We do. We fight with whatever tools are most appropriate to the task. For bad copy – the pen. For monkey ninjas – the sword.
Which is mightier?
They are equally mighty, but that is only because our sword-wielding is really, really mighty. If we stopped training, then yes, the adage about the pen being mightier would be true. We cannot tell a lie at Good Ink, though. The sword is pretty darn mighty.
Good Ink hereby requests that we should never be asked to say ‘mighty’ again, as it has ceased to look like a word.
Are you more than one person?
No. Good Ink is, in fact, this woman. We are just very fond of the third-person plural. It makes us feel like royalty. Which, in turn, makes us feel like having tea and crumpets.
However, Good Ink does occasionally contract with other writers if we’re getting overloaded, and may be taking on another staff member in the future. We’ll keep you posted.
